Four white liberal guys talk abortion on America’s top-rated late-night show. What’s wrong with this picture?

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Here’s what’s wrong with your all-white, all-male startup.

Because for some reason, you need someone to tell you why it’s not okay.

Alexandra Samuel
5 min readMay 16, 2019

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Two of a kind. That is how big your club or startup can be if you’re a member of a privileged group.

Two white guys? Go ahead and start your real estate brokerage, your clever little podcast, your social media agency.

Three white guys? Time for you to meet a woman or a non-binary person or a man of color, and include them in your venture.

Two white women? Also fine. Three white women? Let me please draw your attention to the fact that “women” and “white women” are not, in fact, synonymous. If you are three white women starting a business or a sketch comedy show or a community organization, please stop referring to yourself as “women-owned” or “woman-run”, and instead refer to yourselves as “white woman-run”. Doesn’t sound so great, does it?

Here’s where you’re going to say, how about three black guys or three Latino guys or three gay guys or two cis white guys and one white trans guy? Well, it sure isn’t the same problem as three straight cis white guys. But maybe stop and think about who’s being left out of the picture, and why it matters. I have zero issue with the five stars of Queer Eye all being guys — that’s the point…

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Alexandra Samuel
Alexandra Samuel

Written by Alexandra Samuel

Speaker on hybrid & remote work. Author, Remote Inc. Contributor to Wall Street Journal & Harvard Business Review. https://AlexandraSamuel.com/newsletter

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